The Changing Face of the Modern Geek.

Just as the IT industry continues to reinvent itself every 10 years so it also appears do the people in that industry. Whilst the term IT is relatively new when compared to many other trades it has still managed to capture a stereotype. What is interesting however is how the image of the typical IT geek has progressed over the past few decades from a lab worker to now something completely and utterly different.

ibm_7030

Image courtesy of the Computer History Museum.

In the early days of large computational clusters many technicians would look like this. Well dressed and with an almost business like demeanour. It was part of the culture back then as many of these types of systems were either for large universities or corporations, and with big dollars being shelled out for such systems (this was the IBM 7030 Stretch which would cost around $100 million in today’s dollars) this was kind of expected. I think that’s why the next generation of geeks set the trend for the next couple decades.

bill-gates-marketing

Image courtesy of Microsoft.

A young Bill Gates shows what would become the typical image conjured up in everyone’s heads when the word geek or nerd was uttered for a long time to come. The young, tall and skinny people who delved themselves into computers were the faces of our IT community for a long time, and I think this is when those thick rimmed glasses became synonymous with our kind. It was probably around this time that geeks became associated with a tilt towards social awkwardness, something that many people still joke about today. What’s really interesting though is the next few steps I’ve seen in the changing geek image.

davidfilojerryyangImage courtesy of JustTheLists.

Jerry Yang and David Filo, the first of a generation of what most people call Internet pioneers. Whilst I can’t find a direct link to it Yahoo had a bit of a reputation for a very casual work environment, with t-shirts and sandals the norm. It was probably because of their success from coming straight out of university and into a successful corporate world, where they grew their own business culture. This kind of thing flowed onto many of the other successful Internet companies like Google, who lavishes their employees with almost everything they will ever need.

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Image Courtesy of Robert Scoble.

Tom Anderson, one of the co-founders of MySpace is not what you’d call your typical geek with a degree in Arts and a masters in Film. You’d struggle to find him even associated with such titles, yet he’s behind one of the largest technical companies on the Internet. Truly the face of the modern geek aspires to something more like Tom Anderson then it does to a young Bill Gates.

I found this interesting because of the company that I keep. We all love computer games and the latest bits of tech, but you’d be hard pressed to find among us anyone you could really call your stereotypical geek. I think this is indicative of the maturity that the IT industry has acquired. The term IT Professional no longer conjures up an idea of a basement dwelling console hacker with thick glasses, more it gives the impression that you’d expect from a professional in any industry. Something which carries with it a decent chunk of respect.

I guess the next step is when we start seeing Joe the IT Professional used in political campaigns.

3 Comments

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