Last week I wrote about how Blizzard has been working to revamp itself over the past few years with new games that didn’t follow it’s traditional business model. Hearthstone and Heroes of the Storm are both wild successes that followed the free to play model and many were wondering when their other titles would follow suit. Indeed it was assumed by everyone that the upcoming team shooter title, Overwatch, was likely going to follow the F2P trend. However at BlizzCon over the weekend Blizzard made the stunning announcement that for the US$40 asking price you’d get access to all the heroes and maps. Plans for future heroes and other content were less clear however and this sent the vocal Internet minority into a tail spin.
There were numerous interviews floating around where Blizzard employees were pressed about the future of the game and what content they could expect. On the subject of heroes they typically stated that there weren’t any current plans and there would definitely not be any additional heroes at launch. This led everyone to speculate that there were plans to release more heroes in the future and that it’d likely be something that players would have to shell out for. This was concerning due to Overwatch’s emphasis on reactive play, switching up your hero class to counter the enemy’s tactics, which would break if some heroes were locked away behind a paywall. Whilst I’ll admit that the last point is accurate it makes an assumption which I don’t believe to be true.
That Blizzard knows exactly where Overwatch is headed.
As I’ve mentioned before, and which has been mostly confirmed by numerous other sources, Overwatch is the bits and pieces that Blizzard was able to salvage from the failed Project Titan MMORPG. The cancellation of that project occurred in September last year and Overwatched was announced only a few months later in November at Blizzcon 2014. Now here we are, 1 year later, and the game has a solid release date and a closed beta that just got started. Essentially Blizzard has gone from having almost nothing to a fully fledged title ready for release in a year so the project is still very much in the nascent stages, especially by Blizzard standards. To think that they’ve got the whole future of the game mapped out is a huge assumption as Blizzard has likely spent the last year getting the functional, let alone thinking about where they want to take it.
When you also consider the fact that this will be Blizzard’s first FPS title you can see why they’d be a little cagey on what their future plans are. They have a wealth of experience in the MMORPG and RTS genres but little beyond that. Whilst they’ve been successful in some of their recent endeavours there’s a trail of failed ideas behind them which never met the light of day. It’s entirely possible that they’ve been so heavily focused on getting the initial game right that the future runway has been left undefined for the time being. One thing Blizzard has shown a talent for (and I’m ignoring some of the larger issues with Hearthstone for this comment, I know) is reacting to how its community plays its games. My money is on the fact that they’re going to wait until after launch to gauge where everything is at and then, at that point, they’ll see how they want to grow Overwatch further.
Even at that point however I sincerely doubt that Blizzard would break the game in the many severe ways that fans are describing now. The auction house debacle of Diablo III taught them a valuable lesson in how breaking core game mechanics ruins the experience for many and I doubt they’ll look to repeat that with a fresh IP. The good news is that Jeff Kaplan, Overwatch’s game director, has gone on record stating that Overwatch won’t be adopting a Heroes of the Storm type model. Whilst this has done little to quell the vocal swell it does reaffirm my position and should give everyone hope that Blizzard is committed to the Overwatch business model as it stands today.