Once something is ingrained in the public’s mind it becomes increasingly difficult to convince them of the opposite idea. Initial thoughts turn into innate biases and anecdotal evidence becomes undeniable fact. I can’t really put the whole blame on the public themselves since we don’t all spend the hours required to fact check everything so some of the blame rests with the media and their reporting of such things. One of these such things is the link between mobile phones and cancer which, despite a fair body of evidence to the contrary, still manages to rear its ugly head at the dinner table. Even with evidence like this people will still choose to believe the anecdotes over fact:
A very large, 30-year study of just about everyone in Scandinavia shows no link between mobile phone use and brain tumours, researchers reported on Thursday.
Even though mobile telephone use soared in the 1990s and afterward, brain tumours did not become any more common during this time, the researchers reported in the Journal of the National Cancer Institute.
Some activist groups and a few researchers have raised concerns about a link between mobile phones and several kinds of cancer, including brain tumours, although years of research have failed to establish a connection.
What interests me the most about this is that although people will still spout things like “cell phones cause cancer” they will still go ahead and use them day after day. I think the main reason behind this is the fact that although there might be a chance that it does increase your risk of cancer (most of the studies still conclude that the 20~30 year usage range needs further studies) it is so low that it doesn’t really affect them. The same can be said for smoking and unhealthy eating since for the most part the damage is so low and slow that you don’t notice it building up on you. This was very true with cigarettes 50 years ago when doctors would recommend them to their patients, not knowing the long term health problems the addictions would incur. The mental gymnastics people employ for their self destructive habits is quite amazing sometimes.
The real issue here is one of education since the method of communication (mass media et al) with the public at large is not particularly suited towards this kind of critical thinking. This has become quite apparently recently with the whole Emissions Trading Scheme legislation which, thanks to an almost soap opera-esque leadership spill in the Liberal party, has pushed Tony Abbott and his bizarre ideals on climate change. Right now it appears he’s attempting to make it look like the Rudd government is trying to tax us all for no appreciable benefit, when he can do the same for basically free. Trying to find some solid information on his policy leads me to mostly dead ends but the few articles I could find on it would see Abbott attempt massive carbon sequestering, something which does not solve the underlying problem. Let’s also not forget that Abbott has also promoted a climate change denier in the form of Nick Minchin (to call him a skeptic is completely misleading), a man who 14 years ago was a second hand smoke “skeptic”. He’s right up there with the other loonies who believe that this whole carbon thing is an attempt to deindustrialize the western world (and bring in communism, that’s right climate change is a COMMUNIST CONSPIRACY!!). You can see why I’m worried about these people pushing their views on the wider public of Australia, they’re disregarding all evidence in favour of pushing party lines.
I’m just glad that they’ll go down in flames come the next election .
Whilst there are many great educational and skeptical resources available out there most of them aren’t really targetted at the everyman. Skeptics et al have a terrible habit of preaching to the choir
and their rhetoric leaves much to be desired. When your target audience thinks that Ask Bossy is good lunchtime reading you’ve got to change your game plan to match, and that’s a process that many of us (myself included) find quite hard to do. The day that skepticism becomes sexy and cool is the day that I stop writing on the subject, since everyone will be doing my work for me.
Or maybe the ABC just needs to move Media Watch to primetime.